Carmiña Roth’s interiors showcase a keen eye for scale and texture, tailored to her clients’ lifestyles as well as taking inspiration from the home’s architecture and landscape. With a background in law and finance, and experience renovating homes in the Hamptons, she offers smart interiors to a discerning clientele.
What inspired this career path for you?
Growing up in the South, I split my time between divorced parents who had polar opposite styles! This exposed me to a myriad of design elements and likely launched my lifelong obsession with interior design, architecture, and lifestyle. As a child, I designed idealized homes in my head; later, travel and a few stints living abroad, fed my passion for antiques. Learning about luxury craftsmanship and art was something I did for fun. A career in finance combined with a sideline job, renovating and flipping my own houses, showed me I could successfully combine two interests — business and design. Curating a lifestyle for my clients and bringing projects in on-time and on-budget bring me, as a designer, deep satisfaction at my career choice!
What is your go-to source for inspiration?
We all know inspiration truly is everywhere. But travel is at the top of my list, followed hard on the heels by art and fashion. Whether it is the watery mix of blues caught on a seaside walk or an unexpected color combination that I find in an embroidered textile — it all goes into the memory bank to be incorporated into a future project. I watch fashion closely because I believe fashion trends translate beautifully to interiors, while a large inspiration wall above my desk, sorted by ROYGBIV, reminds me to be open to unexpected combinations.
Tell us about your creative process.
When I walk into a new space, I usually have an intuitive read on its potential. However, the first thing I do is consult with the client and listen very carefully for their desired priorities and vision for the space. Next up — I create a floor plan and concept board, mixing their existing possessions with new furnishings that I believe will breathe fresh life into the space. My goal is to perhaps stretch a client’s personal style in a direction he or she hadn’t considered. We focus on scale, as attention to this important element makes unexpected combinations possible. Once all designs are approved, we pay strict attention to their execution. We pride ourselves on our high expectations from all vendors and we know how to “rock a spreadsheet” to keep timelines and budgets on track! My business brain and design brain mixing again. While a client may never see the sweat and tears that go into this part of the creative process, my fellow designers know how important it is!
Describe your style in 6 words or less.
Eclectic, modern, authentic, artistic, balanced, fun.
What’s a staple in your tool kit?
A tape measure! Scale is everything and so is being precise and exact with measurement. I take a “trust but verify” kind of approach.
Who do you look up to in the design world?
So many giants! Albert Hadley, for his refined yet eclectic simplicity; David Hicks, who was famous for mixing antique and modern furniture with contemporary art; John Saladino for marrying classicism with minimalism.
If you could design a space for anyone, what kind of space and for whom would it be?
I’d love to design a boutique hotel, just about anywhere. Hotel design that pulls inspiration from the context of its surroundings is a joy to be in. After a recent trip to Venice, I have been musing on the chance to design a small hotel there for designers (and design enthusiasts alike), highlighting the craftsmanship and locally sourced design materials that are so heady with handwork, history, and meaning.
Tell us your favorite design-related word, phrase, or quote.
“The details are not the details, they make the design.” – Charles Eames
Which design blog, website, TV show, or magazine would you be lost without?
I hoard, albeit in a very orderly way, design magazines dating back to the early 1990s, especially Elle Décor and Architectural Digest. When I’m feeling stuck, I pull a random magazine out of the archives and flip through the pages until I feel the inspiration flowing. In a funny way, the right kind of visual stimulation clears my head. And great design is always just that — great design.
If you are consigning: Share a little bit about the pieces you’re consigning on Viyet, e.g., do any have unique back stories, in what kind of space do you hope they end up, etc.?
I often find unique items at auctions and antique stores that I can’t resist. However, I love the hunt more than the actual possessing of them. I buy what I fall for with the intent of finding a home for them in a future project — I believe those are the types of additions to a project that bring interest and life to a room. When my inventory of treasures gets too large, I turn to Viyet — because I need to know these pieces will find a happy home where they will be valued by someone else, too.
What do you love about Viyet?
As a designer, it would have to be the convenience of scouting unique items from my laptop. Viyet is a well-curated resource, constantly updated, and always inspiring. I have found some beautiful pieces for my own homes here, and consider it one of my top go-to design resources for sourcing a wide range of furniture and decorative items for clients.